How to earn a Blue Peter badge
Children apply to the BBC for different badges by sending in things like a letter, a drawing, a story or evidence of a challenge. The BBC’s Blue Peter badges page lists the current badges and how to apply.
Using it for free entry
- Badge holders under 16 can get free entry at participating attractions.
- They must show their badge and the badge ID card that comes with it.
- Usually a paying adult must accompany them.
- It generally can’t be combined with other offers.
Where can you use it?
The BBC lists more than 200 attractions, from castles and museums to farms and steam railways. New places join from time to time. Tamworth Castle joined in 2026, for example. Merlin attractions (such as Alton Towers and LEGOLAND) no longer take badges.
Last updated: 14 October 2026
